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The gym & fitness industry has always used direct mail as a key component to their marketing mix. Our leadership has more than 17 years of experience owning and operating clubs – so you can think of us as trusted advisors that know what works at the club level in terms of advertising. We know what needs to be done to get telephone inquiries, walk-ins, and buddy referrals. Next time you are planning an advertising program, give us a chance and you won’t be sorry.
Why Choose GIANT Postcards?
First, a 8.5 x 11, full-colored, high-definition, glossy-coated GIANT Postcard becomes the largest piece of mail in your customers’ mailbox. The reputation of our company is incomparable and built upon our product’s outstanding quality. Our formula is creating large, visual, and call-generating ads, which are the keys as to why our clients continue to advertise with us.
Second, we help you capture the attention of your local customers. Our mail saturation hits 5,000 or 10,000 of your closest residents and businesses. We create a custom list specifically for your business. You will receive a saturation map and demographic report detailing exactly where your GIANT Postcards will be delivered.
- GIANT Postcards saturation lists allow for selecting consumers by either homes, apartments or trailers, while other service providers requires mailers to blanket an entire carrier route.
- GIANT Postcards saturation lists allows us to target carrier routes by their average demographics, thus eliminating ones with poor performing criteria (such as those carrier routes where the average income is below the poverty level or routes that strictly serve the senior citizen community).
- GIANT Postcards are always personalized to bolster response, unlike other service providers with no names or title addressing.
Third, we separate ourselves from other mailers and magazines by presenting your potential customers with a 8.5 x 11 postcard that postmasters generally wrap around your other mail, so that when your customers pull their mail out they can’t help to notice our GIANT Postcard. Other direct mail marketers use smaller postcards (size matters) or put their materials in a separate envelope which must be opened or gets lost in a cluttered mess of smaller marketing pieces. Thus, we will present your advertisement in a way that not only differentiate your company from other direct mailers, but has immediate impact.
GIANT Postcards always include:
- 4 colors / 2 sides
- Aqueous Coat
- Postage
- Printing
- Delivery to local post office
SOLO PROGRAM
GIANT Postcards® Solo Program is designed for the advertiser that wants to stand out from the crowd. These 8.5 x 11, full colored, glossy coated Giant Postcards will be the largest piece in your customers’ mailbox.
SHARED PROGRAM
GIANT Postcards® Shared Program is designed for the advertiser that wants to stand out from the crowd, but has a limited budget. You advertise on half of the card and then help us find other local business to advertise on the other side.
TARGETED DEMOGRAPHICS
Every client will receive a Demographic Report and Saturation Map that will overview the mail routes and household distribution of your GIANT Postcards® campaign.
REQUEST SAMPLES
We are so sure that you’ll be impressed with GIANT Postcards® that we will send you a few samples of our product with no questions asked. Fill out our contact form and specify what you are looking for and we will send you samples!