Facebook Remains the Platform of Choice for
71% of Online Adults
At GIANT Marketing we use Facebook along with many other platforms in which we can hinge to help assist your brand. Each platform has different tools that can be used to increase your brand’s impressions on the world wide web. Some 71% of online adults are now Facebook users, a slight increase from the 67% of online adults who used Facebook as of late 2012.
According to Pew Research Center’s Internet Project. Facebook is the dominant social networking platform in the number of users, but a striking number of users are now diversifying onto other platforms. Some 42% of online adults now use multiple social networking sites.
Regardless of the rapid growth of other platforms such as Pinterest, Instagram, Vine, and Twitter. Facebook remains the dominant social networking platform. We can help at GIANT Marketing to embrace your Facebook community and maximize your brands potential. We have used and are using the great tool of #facebook to increase the impressions of some of America’s finest brands. Connect with us to see how we can help one another!
“Like us on Facebook!”
10 Social Media Tips in 140 Characters or Less
As we deal with the rise of shortened communication in social media platforms like Vine, Twitter, Instagram etc. We at Giant Marketing would like to help make you Giant in a very efficient way such as being concise with your data. Here are 10 Social Media Tips in 140 Characters or less, feel free to share and Tweet amongst your audience!
1) Connect #Facebook to #Twitter, but not the other way around.
2) Use the designated hashtag of events (also to network).
3) Profile: Link to your own site, not other social media.
4) Use other software such as Hootsuite to schedule tweets at the best times.
5) The more you use #Twitter and #Facebook, the better you’ll be at it. They change a lot 🙂
6) Shorten your link to attract the user and track your impressions on that link.
7) Share life hacks, tips, and advice.
8) Find your sweet spot on when your audience engages and engage at those moments.
9) Make your audience laugh.
10) Engage to the platforms that are relevant among your brands demographic.
See you soon and happy #Tweeting!
Social Media Can Impact Your Organic Search Results
When it comes to impacting your website’s position in search engines, you have been told that you need to create both optimized and compelling content if you want to be found. Part of this is so that other websites will find your content and link to it, thus boosting your search ranking.
Social Media allows you to broadcast your content out to a wide range of interested readers. Interested prospects then visit your content, subscribe, tell their friends, and ultimately link to it. Google and Bing both pay attention to social signals like this when they decide how to rank links on the search results page.
Learn how we can help your business in the marketing and social media space here @ www.giant.marketing
Each social channel needs to be treated as a separate entity. There can be content that is spread across all channels – for example if your business was recently acquired by a global company, this is likely news you want to share across the board, but you should adjust your strategy depending on the audience for that channel.For example, LinkedIn tends to have a more business-focused audience looking for in-depth, educational content, compared to Instagram, which is likely to have an audience looking for engaging visual content. Pay attention to your follower demographic on each channel to publish content that appeals to them.
Social media marketing has the potential to increase customer engagement, notify company followers about current promotions, and encourage repeat sales. Because of these benefits, social media marketing is a popular tool for businesses. Stand out from competitors by implementing some, or all, of these eight ways to engage your customers on networks like Facebook and Twitter. Call us today: 888-481-5526!